
Blood is one of the most potent words in the language. We refer to it to talk about family and temperament, about race, about violence and war and disease. But the strongest metaphor is not really a metaphor at all. Blood is life.
When we learned that two of our favorite public relations managers in the nonprofit sector were stepping aside to try something new, we saw an opportunity for them to share some perspective and pointers. Ann Stewart and Alyson Best have provided a level of excellence that we in the publishing industry value most highly.